How Much is Your Smile Worth?
People often
complain about the cost of dentistry. Behind
fear and anxiety, the cost of dentistry is cited as another reason people don’t
visit their dentist
. However, I would argue that people
cannot afford not to go to
the dentist.
I have found
that very few people truly understand the economic value of their smile. A great majority of people do not realize that
investing in their smiles will actually
earn them more money. Celebrities
understand the value of their smiles. In
fact, veneers, a popular cosmetic treatment for teeth, were developed for
Hollywood smiles. In a society where youth and beauty are highly valued, a
smile makeover can be a minimal monetary investment with huge payoff.
Many people
say that smiling is the number one thing they first notice about a person. When we take a photograph we tell our subjects
to say “cheese” to encourage them to smile for the picture. “Service with a smile” is a common term
within the customer service industry and has become the standard of customer
service interactions.
Babies
overwhelmingly choose smiling faces to gaze at over any other face. We tend to ascribe favorable personality
characteristics to people with smiling faces.
We tend to view people who smile as helpful, friendly, pretty, jovial
and more likeable! People who smile more get better jobs, make more money, and
have a better selection of potential mates.
Smiling people are also more able to get others to adopt their goals and
have more influence. People that work in
sales know that their smiles are priceless.
All of these
positive consequences directly result into money in their pockets. In fact, one study found that servers who
smile more frequently at their patrons receive double the amount of tips than
their non-smiling counterparts. A study
on online dating revealed that people
who have a genuine, beautiful smile are more likely to receive more attention,
regardless of hair color, eye color, skin color, weight, height or
clothing.
Smiling is the
one facial expression that is universally understood. In short, smiling overcomes every racial,
ethnic and gender difference. Given all
of the benefits of a confident, beautiful smile I would reasonably argue that
smiling is priceless! Not only can a beautiful, confident smile increase your
income and job security, it can have positive social consequences, but that’s
another blog! Stay tuned!
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